The Food Mag.Com
CURRENTLY EXPERIENCING INTERNET EXPLORER PROBLEMS: VIEW IN OTHER BROWSER IE. FIREFOX
It is raining in Montreal and I had to run to the pharmacy. On the way I began to crave a Bacon, Lettuce and Tomato sandwich…I don’t know lately I have been giving in to these crazy food cravings I have been having.
I left ‘Oprah’ in the other car; my partner in crime is always a book, so I had to buy a magazine to read in order that I have something to do while I eat alone – hence my partner in crime.
This new food magazine is called The Food Mag.Com and I bought it at the news-stand price of US $4.99 and I paid CAD $4.99 Laugh Out Loud Ha Ha…(although truthfully I think it should have been CAD $4.95… —- it’s been too long since something American was cheaper to buy)
The next couple of posts will have me bashing this magazine and maybe giving it a few positive notes…maybe….since I am on page 23 and so far it is pas bon. Very pas bon…very not good…
Here’s why…first of all I am way past having teens play music and I am a music fiend myself except for hip hop or rap or whatever…so when Food Mag.com’s editor, Candus Zanghi, on page 6 announces that two people by the name of DJ Paul and Juicy J are taking their talents to the television screen with a new culinary show…I say “who the heck is DJ Paul and Juicy J?”. Who? In the same breath that Three 6 Mafia (god help me that I actually have heard of them)get mentioned, I am supposing their forte is music.
(above pics are in order: DJ Paul and Juicy J)
I called my daughter, I called my son and they have no clue: so it must be an “American” thing this duo; it is clear that these two are Oscar winners in music because that is what Wolfgang does so well (the Oscar parties) and Candus pulls no bones about that… so now for this duo, the next step up the ladder to fame is a Cooking Show…I guess. So she states, “who are taking their own Oscar-winning talents to the television screen with a new culinary show…”
Please someone let me know who this duo is, cause us Canadians, well w’ese jus’ backwards…
(so further into the mag I find out they are part of Mafia)
On to page 10 I find out that a complete unknown but renowned food ‘stylist’ has a DVD for sell at $59.99 teaching novice cooks how to cook. For $59.99 this DVD better be so damn good it makes me want to buy it far more than other well-known proven Chefs who have DVD’s for sale at half this price…just my thought; or maybe this ad is meant for those who don’t know how to turn on a stove; yet if this is true then why the title ‘Cooking From A to Zest” would they really know what zest is?
A few not bad recipes follow for the bar’bee and then we come to full page, amazingly photographed food recipes clearly marked ZESPRI. ZESPRI Kiwifruit Gazpacho and ZESPRI Kiwifruit Cucumber Reviver. Clearly ZESPRI (this is how it is written) has paid through the nose for these pages and they are indeed beautiful.
For those novice cooks; you can make these by using the Kiwis in your local fruit market, they don’t have to be ZESPRI.
Page 19 and Michael Schlow, (I loved him on Top Chef Masters) has a few pages all to himself. Apparently Alta Strada is his most recent restaurant, I learn, in Boston.
That he added a few recipes to the magazine seems to fall into its’ theme as this is a ‘Who’s Who’ styled magazine representing themselves as being star-studded with the likes of Wolfgang Puck, Curtis Stone, Rocco that DiSpirito, Katie Lee (is she still going by the name Joel?) and even our great Wayne Gretzky.
Page 22 is one supposedly fabulously intoxicatingly delicious bartender’s drink. Well, not really a Bartender but a loyal customer of Michael’s Via Matta, who very often, after his own dinner is finished, gets himself behind the bar to whip up his most famous drink that get’s everyone dancing. That the restaurant allows such a thing is, I suppose, great; but the recipe is kind of off-putting. This magazine and Michael Schlow seem to think that Jimmy P’s ‘Jimmy’s Dancing Punch’ is a marvellous, undreamed of libation that borders on the toxic or should I say intoxic-ated.
I think, though, that Jimmy P. was not the one who invented this ubiquitous drink because if I remember correctly it is the same cocktail my kids put together very often in their late teens when they got into my chained liquor cabinet: 4 oz of Vodka, 4 oz of gin, 4 oz of tequila and 4 oz of Prosecco…now who wouldn’t dance on the tables with this concoction?
Next Week Page 30
**UPDATE I have since come to know that DJ and Juicy are indeed Three 6 Mafia…go know!!
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Tags: DJ Paul, foodmag.com, Juicy J, prosecco, Rocco DiSpirito, Wolfang Puck, ZESPRI Kiwifruit









July 16th, 2010 at 8:49 am
Ok, that was hilarious…Peace out!
July 16th, 2010 at 8:54 am
thx walt…it is a magazine I would not recommnend a subscription to…